The Energy Capture

Nike asked us to bring people together at the Nike Well Festival 2024, an event all about the flow of energy.

To think outside the box, we created one.

The Energy Capture Booth was a space created to receive and give good energy. At several major locations in London, the booth captured TikTok videos and Polaroid images of people receiving affirmations (written by yours truly).

The crowd favourite feature was the Wall of Lovely: the side of the booth that Londoners plastered from head to toe with affirmations of their own.